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For many years Anderson Baillie has campaigned that pubic relations should not operate in isolation but work as an integral and integrated part of the overall communications mix. Rarely, from experience, does this happen.

Case Studies
Phantom Case Study - The Phantom Entertainment network - Click here to read this case study
Another exciting project has been the role Anderson Baillie’s Audience Relations practice has played in raising awareness of a new, revolutionary on-demand games service in Europe.
BASF IT Services Case Study - BASF IT Services Go-to-Market strategy – Breathing life back into Process - Click here to read this case study
Anderson Baillie was approached by BASF IT Services early in 2003 to manage the marketing requirements for their launch into the European Process Industry market space.